Písek, Czech Republic

Multimedia Production

Language: EnglishStudies in English
Subject area: journalism and information
Years of study: 3
University website: www.filmovka.cz
Multimedia is content that uses a combination of different content forms such as text, audio, images, animations, video and interactive content. Multimedia contrasts with media that use only rudimentary computer displays such as text-only or traditional forms of printed or hand-produced material.
Production may be:
To those who clamor, as many now do, "Produce! Produce!" one simple question may be addressed:—"Produce what?" ...What can be more childish than to urge the necessity that productive power should be increased, if part of the productive power which exists already is misapplied? Is not less production of futilities as important as, indeed a condition of, more production of things of moment? ... Yet this result of inequality ... cannot be prevented, or checked, or even recognized by a society which excludes the idea of purpose from its social arrangements and industrial activity.
R. H. Tawney, The Acquisitive Society (1920), p. 39.
Production systems which are technologically the most advanced are also the least adaptable and work to the longest time scale of decision making. These are the process industries (chemical plants, oil refineries and so on) in which vast resources are invested in the creation of a closely programmed and tightly controlled process which will continue to perform the same task over a very long period.
Joan Woodward (1965, 1970), as cited in: Romiszowski, A. J. (2016). Designing Instructional Systems: Decision Making in Course Planning ..., p. 13
But if capitalism had built up science as a productive force, the very character of the new mode of production was serving to make capitalism itself unnecessary.
John Desmond Bernal (1959) Marx and Science. p. 39.
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