Cologne (Köln), Germany

Graphic Design and Visual Communication

Grafikdesign und Visuelle Kommunikation

Bachelor's
Language: GermanStudies in German
Subject area: journalism and information
Qualification: Bachelor
Kind of studies: full-time studies, part-time studies
dual studies dual studies
University website: www.hmkw.de
Communication
Communication (from Latin commūnicāre, meaning "to share") is the act of conveying intended meanings from one entity or group to another through the use of mutually understood signs and semiotic rules.
Design
Design is the creation of a plan or convention for the construction of an object, system or measurable human interaction (as in architectural blueprints, engineering drawings, business processes, circuit diagrams, and sewing patterns). Design has different connotations in different fields (see design disciplines below). In some cases, the direct construction of an object (as in pottery, engineering, management, coding, and graphic design) is also considered to use design thinking.
Graphic Design
Graphic design is the process of visual communication and problem-solving using one or more of typography, photography and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term "graphic design" is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging and signage.
Visual Communication
Visual communication is the conveyance of ideas and information in forms that can be seen. Visual communication in part or whole relies on eyesight. Visual communication is a broad spectrum that includes signs, typography, drawing, graphic design, illustration, industrial design, advertising, animation, color, and electronic resources.
Design
As in poetry and music, even the unskilled ear may be offended by a mistake in measure, without discerning the cause, may not also a mistake in the harmony of dimensions unconsciously offend us in design?
Ernest Flagg, Small Houses: Their Economic Design and Construction (1922)
Design
Design is redesign.
Jan Michl (2002), in "On seeing design as redesign" (Scandinavian Journal of Design History 12, 2002: 7-23.)
Design
I think so many of the objects we're surrounded by seem trivial. And I think that's because they're either trying to make a statement or trying to be overtly different. What we were trying to do was have a very honest approach and an exploration of materials and surface treatment. So much of what we try to do is get to a point where the solution seems inevitable: you know, you think 'of course it's that way, why would it be any other way?' It looks so obvious, but that sense of inevitability in the solution is really hard to achieve.
Jonathan Ive (2003), Designer of the iMac, iBook and iPod, in iconeye 004 (July/August 2003)
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