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Furtwangen im Schwarzwald, Germany

Furtwangen University

Marketing and sales

Marketing und Vertrieb

Bachelor's

Language: German Studies in German

Subject area: economy and administration

Qualification: Bachelor

Kind of studies: full-time studies

University website: www.hs-furtwangen.de

Marketing

Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.

Wikipedia

Sales

Sales is activity related to selling or the amount of goods or services sold in a given time period.

Wikipedia

Sales

The ascetic Gotama … avoids watching dancing, singing, music and shows. He abstains from using garlands, perfumes, cosmetics, ornaments and adornments. … He refrains from running errands, from buying and selling.

Gautama Buddha, Digha Nikaya, M. Walshe, trans. (1987), Sutta 1, verse 1.10, p. 69

Wikiquote

Sales

The music of the soul is also the music of salesmanship. Exchange value, not truth value counts. On it centers the rationality of the status quo, and all alien rationality is bent to It.

Herbert Marcuse, One Dimensional Man (1964), p. 57

Wikiquote

Marketing

Society drives people crazy with lust and calls it advertising.

John Lahr (1941- ), The Guardian (August 1989)

Wikiquote

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