Bologna, Italy

Marketing and Economics of Agro Industrial System

Economia e marketing nel sistema agro-industriale

Bachelor's
Language: ItalianStudies in Italian
Subject area: agriculture, forestry and fishery, veterinary
University website: www.unibo.it
Economics
Economics () is the social science that studies the production, distribution, and consumption of goods and services.
Industrial
Industrial may refer to:
Marketing
Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.
System
A system is a regularly interacting or interdependent group of items forming an integrated whole. Every system is delineated by its spatial and temporal boundaries, surrounded and influenced by its environment, described by its structure and purpose and expressed in its functioning.
System
When a system is brought before the public, professing to be new, and claiming to be considered as peculiarly useful, it is incumbent on those who introduce it, to show in what respects it is original, and why it is an improvement.
Emma Willard (1838). A system of universal geography on the principles of comparison and classification.
Marketing
Society drives people crazy with lust and calls it advertising.
John Lahr (1941- ), The Guardian (August 1989)
Marketing
Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives.
American Marketing Association (1985), as quoted in Principles of Marketing Management (1986) by R. P. Bagozzi, p. 26
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