Marketing - Digital Media & Cloud Computing Stream

Cloud computing is an information technology (IT) paradigm that enables ubiquitous access to shared pools of configurable system resources and higher-level services that can be rapidly provisioned with minimal management effort, often over the Internet. Cloud computing relies on sharing of resources to achieve coherence and economies of scale, similar to a public utility.

Computing is any goal-oriented activity requiring, benefiting from, or creating computers. Computing includes designing, developing and building hardware and software systems; designing a mathematical sequence of steps known as an algorithm; processing, structuring, and managing various kinds of information; doing scientific research on and with computers; making computer systems behave intelligently; and creating and using communications and entertainment media. The field of computing includes computer engineering, software engineering, computer science, information systems, and information technology.

Digital usually refers to something using digits, particularly binary digits.

Digital media are any media that are encoded in machine-readable formats. Digital media can be created, viewed, distributed, modified and preserved on digital electronics devices.

Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.

Media may refer to:

A stream is a body of water with surface water flowing within the bed and banks of a channel. The stream encompasses surface and groundwater fluxes that respond to geological, geomorphological, hydrological and biotic controls.