London, United Kingdom

Design, Innovation and Entrepreneurship

Bachelor's
Language: EnglishStudies in English
Subject area: arts
Qualification: BEng
Kind of studies: full-time studies, part-time studies
Bachelor of Engineering (BEng)
University website: www.greenwich.ac.uk
Design
Design is the creation of a plan or convention for the construction of an object, system or measurable human interaction (as in architectural blueprints, engineering drawings, business processes, circuit diagrams, and sewing patterns). Design has different connotations in different fields (see design disciplines below). In some cases, the direct construction of an object (as in pottery, engineering, management, coding, and graphic design) is also considered to use design thinking.
Entrepreneurship
Entrepreneurship is the process of designing, launching and running a new business, which is often initially a small business. The people who create these businesses are called entrepreneurs
Innovation
Innovation can be defined simply as a "new idea, device or method". However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs. Such innovation takes place through the provision of more-effective products, processes, services, technologies, or business models that are made available to markets, governments and society. The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society. Innovation is related to, but not the same as, invention, as innovation is more apt to involve the practical implementation of an invention (i.e. new/improved ability) to make a meaningful impact in the market or society, and not all innovations require an invention. Innovation often manifests itself via the engineering process, when the problem being solved is of a technical or scientific nature. The opposite of innovation is exnovation.
Innovation
Our need for innovation has shifted power closer to the source of that power—Us. We are the future.
Max Mckeown. 'Preface', The Truth About Innovation, (2008).
Innovation
Here lies one of the world's rare generalized TINAs. There Is No Alternative to creativity and innovation: these days, obscurantism and conservatism will do for you every time.
Robert Heller, The Decision Makers (1989).
Design
Good design is also an act of communication between the designer and the user, except that all the communication has to come about by the appearance of the device itself. The device must explain itself.
Donald Norman (2002), The Design of Everyday Things, Introduction to the 2002 Edition
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