Bachelor's degree

country
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qualification - United Kingdom
university type - United Kingdom  
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Belfast, United Kingdom

Accounting and Advertising

Bachelor's
Language: EnglishStudies in English
Subject area: economy and administration
Qualification: BSc
Kind of studies: full-time studies
University website: www.ulster.ac.uk
Bachelor of Science (BSc)
Accounting
Accounting or accountancy is the measurement, processing, and communication of financial information about economic entities such as businesses and corporations. The modern field was established by the Italian mathematician Luca Pacioli in 1494. Accounting, which has been called the "language of business", measures the results of an organization's economic activities and conveys this information to a variety of users, including investors, creditors, management, and regulators. Practitioners of accounting are known as accountants. The terms "accounting" and "financial reporting" are often used as synonyms.
Advertising
Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual. Advertising is communicated through various mass media, including traditional media such as newspapers, magazines, television, radio, outdoor advertising or direct mail; and new media such as search results, blogs, social media, websites or text messages. The actual presentation of the message in a medium is referred to as an advertisement or "ad" for short.
Advertising
Society drives people crazy with lust and calls it advertising.
John Lahr, The Guardian 1989
Accounting
Si inaequalibus aequalia addas, omnia erunt inequalia.
If you add like to unlike you will always end up with unlike. Latin Adage, cited in Dialectic of Enlightenment, p. 4 Latin Adage, cited in Dialectic of Enlightenment, p. 4
Accounting
Over the years, Charlie [Munger, Berkshire Hathaway Vice Chairman] and I have observed many accounting-based frauds of staggering size. Few of the perpetrators have been punished; many have not even been censured. It has been far safer to steal large sums with pen than small sums with a gun.
Warren Buffett 1988 Chairman's Letter

Study in Switzerland
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Study in Poland
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