Lisbon, Portugal

Graphic Design and Production

Design e Produção Gráfica

Bachelor's
Table of contents

⇑Graphic Design and Production at Higher Institute of Education and Science

Language: PortugueseStudies in Portuguese
Subject area: arts
Qualification: politécnico
Kind of studies: full-time studies
University website: www.iseclisboa.pt

⇑Definitions and quotes

Design
Design is the creation of a plan or convention for the construction of an object, system or measurable human interaction (as in architectural blueprints, engineering drawings, business processes, circuit diagrams, and sewing patterns). Design has different connotations in different fields (see design disciplines below). In some cases, the direct construction of an object (as in pottery, engineering, management, coding, and graphic design) is also considered to use design thinking.
Graphic Design
Graphic design is the process of visual communication and problem-solving using one or more of typography, photography and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term "graphic design" is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging and signage.
Production
Production for sale in a market in which the object is to realize the maximum profit is the essential feature of a capitalist world-economy. In such a system production is constantly expanded as long as further production is profitable, and men constantly innovate new ways of producing things that will expand the profit margin.
Immanuel Wallerstein (1979) The Capitalist World-Economy. p. 15.
Production
But if capitalism had built up science as a productive force, the very character of the new mode of production was serving to make capitalism itself unnecessary.
John Desmond Bernal (1959) Marx and Science. p. 39.
Design
Good design looks right. It is simple (clear and uncomplicated). Good design is also elegant, and does not look contrived. A map should be aesthetically pleasing, thought provoking, and communicative
Arthur H. Robinson (1953) Elements of Cartography p. 318
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